Earlham Street Market, situated in a short road near Shaftesbury Avenue, in London’s West End. Although not as big and brash as other of the capital’s more popular markets, Earlham Street specializes in some of the most extraordinary flowers to be found anywhere in London and has an interesting mix of stalls and shops selling fashion, books, food and home-ware for the discerning buyer.

Earlham Street Market

Earlham Street Market

With the sundial pillar acting as its focal point, the area enigmatically known as Seven Dials is a 300-year-old rabbit warren of cobbled streets that lay in between hedonistic Soho and the tourist magnet that is Covent Garden. The original layout of the Seven Dials was designed by Master of the Mint Thomas Neale in the early 1690s. The original plan had six roads converging, although this was later increased to seven. and consequently the sundial pillar was built with only six faces. Today, Seven Dials is a prosperous and commercial area with Earlham Street Market at its heart.
Wild Bunch

Fresh, seasonal, beautiful, knowledgable, and creative are just some of the adjectives best used to describe one of the best florists in the capital. Operating from several stalls rather than a shop, the Wild Bunch adds a frisson of organic colour to the ubiquitous London grey. Cossetted under the wind-buffeted tarpaulin, lies a world ruled by friendly florists who will put together a bouquet of flowers or a selection of green plants in a swirl of dexterous arrangement.

17 Earlham Street, London WC2H 9LL; Tel: +44 (0) 20 7497 1200 Opening times, Mon to Sat 9.30am-7pm

Selyus

For those seeking a cheap and healthy bite of vegetarian goodness, they need to look no further than the Selyus meditterannean food stall. At a cost of a few pounds you get a generous portion of tomato couscous, pickled red cabbage, lettuce, and three mixed salads – tomato & cucumber, potato, and egg & chick pea all topped off with red peppers, sun-dried tomatoes, stuffed vine leaves, a choice of green olives and a large dollop of hummus and come with a doorstep-sized chunk of bread.

Fopp Earlham Street London

Fopp Earlham Street London

Fopp Earlham Street London

Music connoisseurs will find three floors of new releases and back-catalogue surprises, plus good selections of books and DVDs, that make Fopp a great place for bargains. With Fopp’s full music selection on view upstairs, you can look out for world cinema, art house masterpieces, anime and 80s teen classic DVDs on the ground floor and basement. Once a small national indie chain, Fopp is now owned by HMV but prices and stock seem to have retained the independent edge.

Fopp Earlham Street WC2H 9LL; Tel: +44 (0) 20 7845 9770; Opening times, Mon 9am-10pm, Tues to Sat 10am-10pm, Sun 1pm-7pm

Magma Product Shop 16, Earlham Street

Magma Product Shop

Magma Product Shop

Magmas product shop showcases innovative and unusual products from artists and designers from around the globe. There is always something new and visually interesting in this smorgasbord of fashion, accessories, jewellery, homeware, eco products, gadgets, toys, games, stationary and cards.

16, Earlham Street, WC2H 9LN; Tel. +44 (0) 20 7240 8498; Opening Times, Mon to Sat 10am–7pm, Sun: 12pm- 6pm

Magma Bookshop

This is the original Magma, packed with books and magazines covering all aspects of contemporary visual arts, fashion, photography, graphics, design, illustration, typography, advertising, art and architecture. Theres also a fantastic range of original t-shirts and prints produced by an eclectic mix of artists, illustrators and designers.

8, Earlham Street, WC2H 9LN; Tel. +44 (0) 20 7240 8498; Opening Times, Mon to Sat 10am–7pm, Sun 12pm- 6pm

Super superficial London 22 Earlham Street

Super superficial London

Super superficial London

Super Superficial is more than just a store that sells t-shirts, it’s a gallery for up and coming artists to illustrate their work on t-shirts that are then paraded to the world courtesy of the cool, young and trendy. Their t-shirts, sweats and long-sleeve tops are available for men and women with a small range of t-shirts for children. All clothes are made from heavyweight, pre-shrunk cotton and they are all silk-screen printed in London. Tees by Super Superficial are only stocked online and in their stores, so you won’t be able to find them anywhere else, making them even more unique. Priced at £35 a-piece, the t-shirts are not the cheapest but rather than buying just another item of clothing already seen on hundreds of other people, think of it as investing in a piece of art.

22 Earlham Street, WC2H 9LN; Tel +44 (0) 207 240 6116; Opening times, Mon to Sat 11am-7pm, Sun 12- 5pm